smart design, successful center.

To read the full Athletic Business Magazine article on the High Blue Wellness Center & Natatorium, click here

What do you do when your membership is declining and your revenue is low? Will building improvements improve membership and generate funds? Can we afford to close our center for renovations? Can we even spend money when our funds are so tight?

These were questions the Belton Parks & Recreation Department were facing in 2003. WNB was hired to develop a master plan for success and we were eager to take on these challenges and help the Belton community thrive. 

WNB’s multi-phased approach was focused on getting the most impact for the least cost. Our first and second phased of remodeling were relatively low cost but membership increased from 5,000 to over 10,000 in a very short time– allowing almost 25% more equipment in the same square footage. We planned for multiple upgrades and an aquatics addition, eventually this membership grew to over 13,000. 

With more members, excitement, and community support, the third phase of the Master Plan began. Work included further renovation and a new natatorium addition with a 6-lane, 25-yard competition pool, complete with one-meter diving, rough-in for a computerized timing system and seating for 200. This pool is complimented by a full-featured recreation pool with zero-entry, play features, resistant river with moving current, spray features, speed slide, 3 x 360 indoor/outdoor slide and a speed slide, a party room and water toys. The renovation also recovers existing space into a fun zone, lounge, vending and lobby with a centrally located reception desk for efficient control.

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